Today’s best tech companies know there is one core rule to creating impactful products: formulate them as high-added-value, user-centric solutions.
QUALITALKS #5 will discuss how next-generation technologies throughout the Hype Cycle (like Virtual and Augmented Reality or Machine Learning) can power experience design through understanding the human context.
Mike Parsons is this session’s speaker, a brilliant innovative mind that plays at the intersection of design, technology and storytelling. Currently based in San Francisco, he led the innovation team Tom Chi, the cofounder of Google[x], was a part of. Mike has a rich portfolio in designing innovative products and he founded many startups and created cutting-edge product campaigns for giants like Nike, Levi’s, Microsoft, Xbox, HP during his period leading top-notch advertising and digital agencies – McCann and DDB Tribal, where he landed impressive awards like Cannes Lions or TED.
QUALITALKS is a tech talks series hosted by QUALITANCE for enthusiasts, experts and thought leaders to meet and exchange ideas.
